Pretty stupid. I have recently discovered Caitlin Dewey's Friday column in the Washington Post: What was fake on the Internet this week? You have no idea.
Or maybe you do, if, for example, you read Breitbart. I hope/doubt many followers of RtO do that, though.
It is certainly interesting, like a time-lapse motion picture of a wound suppurating. But I don't think I will make it a regular stop.